Transform outreach messages, provoke curiosity

Start executive discussions

C-level, MD, senior executives or owners will engage. But only if you have confidence, skills. Get a repeatable method to start & advance conversations via email, LinkedIn, phone and voicemail messages.

How we help...

You will:
stand out, clearly differentiate 

- execute prospect research easily

- provoke curiosity with mental triggers

- advance conversations forward

- revive "gone dark" conversations

- convert objections into opportunities

- articulate value better

- fill pipeline with quality deals

Engage warm leads

The moment a message feels like a "blast" campaign, it's delete key! Learn and practice an unconventional digital outreach technique to engage inbound leads.

How we help...

You will:

- increase response & meeting set rates

- stand out, clearly differentiate

- provoke curiosity with mental triggers

- advance conversations forward

- revive "gone dark" conversations

- convert objections into opportunities

- articulate value better

- fill pipeline with quality deals

Provoke conversations

Talking about what you sell too early in courtship causes less engagement.

Instead, we'll focus messages on problems you solve. Less is more when provoking curiosity.

See options below to get started.

Transform with peers.

Details...

  • Access conversation-starting lessons, workshops, courses and templates which are constantly updated.
  • Learn from a private peer community of global, tactics-focused sellers.
  • Monthly membership, cancel any time.
  • Flexible Bronze, Silver or Gold membership privileges.
  • Crash test your new outreach ideas among peers.
  • Online 24/7, globally effective, vetted, current tactics.

Personal transformation.

Details...

  • Get your own personal communication coach who'll set you up for success with the best possible tactics.
  • Get immediate critiques & recommendations to strengthen your outreach messages.
  • Overcome prospecting roadblocks with situational help. (live leads you are pursuing)

Warning: Entering NO GURU zone.

In the past, you were forced to choose which sales guru to follow. This person used to be a sales rep -- years ago -- for a well known brand. Today, he/she has a "program" to buy. 

Now you have a choice.

We are a community of thousands of researchers and practitioners. One guru isn't telling you "Do this because it worked for me -- back when I used to sell.” 

Instead, we collectively recommend tactics---known to be starting conversations in your industry right now.

We practice and evolve a skill set to start conversations. 

Our customers dubbed the methodology Spark Selling because of it's focus on sparking customers' curiosity.  

People we're transforming

Mike Shine

VP, Sales 
BA Technologies

My new communication skills doubled my qualified meetings. I'm getting more response from prospects thanks to my new habit... not asking for meetings in the first email.

Mark Buzan

CEO
Our Executive Director

Many of our messages have converted prospects who previously said 'no thanks' to 'let's talk.' This skill is essential to improving response rates for outbound campaigns.

Julie Cohen

CEO
Work.Life.Leader

Within a week of practicing my new skills I got a positive reply from an unresponsive prospect that I’d given up on.

Adam Brietenstein

Ecommerce Sales Dir.
ReCart

Our previous reply rate from inbound leads was 4.59%. Now, it's averaging 35%. That's a 700% increase, and we haven't peaked yet. Soon we’re implementing phone calls and voicemails to go higher. My goal is 80% open and 50% plus reply rates. I'm confident we're going to do it. It all started with your fresh, new tactics Jeff. Thanks. 

Read Adam's case study here.